If you've fallen for one of these consumer traps, you're probably paying way too much.......Shoes promise to tone.
The Rip-off: Reebok calls it the EasyTone; Skechers, the ShapeUp. These curved sole shoes, transforming people into human rocking chairs, cost up to $130 and promise to keep you fit even while grocery shopping. During 2009 sale grew 14 fold to $ 245 million, estimates market researcher NPD. One problem " They mostly affect the foot and ankle", says Dr. Micheal Ross, director of Institute's Sport Performance Lab, which counts to Philadelphia Eagles, Phillies and Flyers among its clients. " There is no evidence they will help you tone better or quicker than a regular shoes.
